Burna Boy explains his decision to forgo holding gifts on online platforms
He carries out his charity efforts through a nonprofit he runs named The REACH. This month, Burna Boy restored a Rivers State house for the disabled through his nonprofit organization.
Afrobeats musician Burna Boy has declined a fan’s plea for a social media giveaway, stating that he thinks people who actually need help aren’t online.
The musician emphasized in a video snippet from his previous Instagram live session that he would rather carry out his philanthropic efforts offline.
“Me I no dey do all this one,” he said. Giveaways are something I only do for important places, most of which are off the internet. They have no idea what Instagram is.”
As stated by
As promised, Burna Boy has carried out a number of philanthropic projects. For instance, in March 2024, he collaborated with The REACH Foundation Nigeria, his non-profit organization, to
restore a run-down house in Rivers State.
The visually impaired residents of the city were housed at the Cheshire Home, which flourished until financial difficulties rendered it unmaintainable at Borokiri, Port Harcourt. Burna Boy
brought it back to its previous splendor through REACH.
The chairperson of The REACH Foundation’s board of directors, Halliday Floretta, said at the building’s unveiling on March 21, 2024, “We sincerely thank the sponsor for supporting this
Cheshire Home renovation project; we lack words to express how much we admire Mr. Damini Ogulu and his staff for their unwavering faith in the Reach Foundation. With their generous
donations, we have had the opportunity to positively influence many lives and communities.”
Burna Boy established ProjectProtectng, a REACH relief initiative, in 2020 amidst the legendary ENDSARS protests, to assist victims of police abuse nationwide.
The musician declared, “To assist protestors who are unjustly injured or detained by SARS during and after these protests, I have established a sub-fund under my charity, The Reach, called
(@ProjectProtectng).” This fund is managed by the people, for the people.
The artist also provided food donations to Rivers State communities in September 2020 through The REACH. Over 300 families were fed when the areas of Kalasunji, Queenstown, and Epele-
Ama in Opobo were reached.
